Key Person Insurance

When taking inventory of assets, companies include buildings, computer equipment, and inventory. In other words, companies value their tangible items – items that can be replaced if lost in a fire or some other type of disaster. One asset that is often overlooked is the human capital of the company. Each business, regardless of its size, has an individual or group of individuals who contribute to its success and without them the business would have a difficult time surviving. Like tangible assets, insurance protection can be purchased for those key employees.

What is Key Person Insurance?

You can protect your business from the loss of a key person by implementing a key person insurance plan in which your company purchases and owns a life insurance policy on the life of a key employee. The life insurance policy will provide the company the liquidity needed to keep the business running in the event of the key employee’s premature death. The plan provides the cash needed to hire a qualified replacement and/or to purchase the additional human capital or assets necessary to keep the business operating. The plan may also help to replace lost profits as a result of the loss.

While the main purpose of key person insurance is to provide a death benefit to the business in the event of an unexpected or sudden death of an essential employee, it can also be used as a way to provide the key person with retirement benefits.

How Does Key Person Insurance Work?

The business buys a life insurance policy on the life of the key executive. The business is the owner and the beneficiary of the policy. The business pays the entire premium and will receive the entire death benefit. The executive does not have any interest in the policy, nor does his family receive any benefit from it when death occurs.

Why Life Insurance?

Life insurance can be used by the business to replace the key employee. The life insurance provides the company with the funds to:

  • Keep the business running
  • Assure creditors of a smooth transition
  • Assure customers the business will run as usual
  • Cover the expense of finding and training a suitable replacement
  • Provide the company with a valuable asset on the company’s balance sheet that can be used for unexpected corporate expenses

How to Determine Who Is a Key Person

Some people may argue that all employees are essential to running the company, from the CEO down to the maintenance people, and that they should all have key person insurance policies. However, reality dictates that some individuals are more important to the survival of the operation than others. Key employees can be the business owners, successful sales reps, or individuals whose daily contributions are key to the success of the business. To determine a person’s value to the company, several factors should be taken into consideration. Some of these factors are:

Business Owners

  • Ability to obtain financial assistance: If something happens would the business still be able to obtain financial backing?
  • Knowledge of the products and operations: Does this person have special knowledge about the operations and products?
  • Competition: Would rival companies have an advantage if this person were gone?
  • Customer Relations: Is this person the relationship maker?

Non-Business Owners

  • Sales Ability: Will you be able to meet sales goals without this person?
  • Knowledge of the products and operations: Does this person understand the market and product so well that creativity just happens?
  • Important Contacts: Does this person have the contacts needed to get results in a crisis situation?

How to Determine the Right Amount of Key Person Insurance Coverage

A typical rule of thumb for deciding the amount of life insurance coverage is five to ten times annual compensation. In addition to the items listed previously, there are other things that should be taken into consideration such as:

  • How much will it cost to replace this person?
  • How much is the person worth to the bottom line?
  • If something happens today, what would it cost the business?
  • How much of the company’s actual loss are you willing to insure?

Benefits of Key Person Insurance

The purchase of key person insurance benefits both the business and the executive. The business benefits from having a source of income to cover the expenses that occur with the loss of a key person. It can also access the potential cash value of the life insurance policy for cash flow, retirement benefits or other unexpected expenses.

The executive benefits from the knowledge that he or she is essential to the business operations, and the key person plan may be used to fund the executive’s supplemental retirement income through policy loans and withdrawals.

Tax Implications of Key Person Life Insurance

In most instances, a key person life insurance arrangement benefits the corporation. The only involvement the executive has is being the insured. The business receives a tax deduction for the life insurance premiums and will receive the death benefit proceeds free from income taxes upon the death of the executive.

Finally, Key person life insurance is an important way for a business to protect itself against the loss of key employees, partners, or owners. Key person life insurance is simple to set up and easy to implement and should be considered by a small business whose day-to-day and long-term performance may be in jeopardy if something happens to one of its vital employees.

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